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"The protest on Wednesday stems from the efforts of the organizers of last month’s Women March on Washington. The group called for a national walkout a month ago to coincide with International Women’s Day.
On their website, the organizers wrote that the protest is aimed at “recognizing the enormous value that women of all backgrounds add to our socio-economic system—while receiving lower wages and experiencing greater inequities, vulnerability to discrimination, sexual harassment, and job insecurity.”
The organizers are encouraging women to refrain from both paid and unpaid labor and to avoid shopping—unless it’s at a woman-owned establishment. They’re encouraging those who can’t participate in the strike, and men hoping to show support, to wear the color red in solidarity.
They also suggest that men start a conversation about equal pay at work and pitch in with housework at the office and at home. The organizers have also encouraged employers to close or give female staff the day off." - The Atlantic