A lot of what we buy is purchased on impulse - why do you think every grocery store has displays of candy right at the checkout? How to overcome the pressure to buy now? Use your self control to wait.
Few purchases are for emergency items or for things we really, really need. Most of the time we see. We want. We buy.
But if we inconvenience ourselves by stopping and asking a few questions about the thing charming us, we can break the spell.
- do I need this?
- would I rather save the money?
- would I rather spend the money on something else?
- will buying this positively affect my health and well being?
- will buying this create unnecessary harm to the environment?
More often than not, if we wait the impulse passes. Especially if we stop, ask questions, and think more about the repercussions of our potential purchase. It takes all the fun out of shopping.
And that is the whole point.